Posted by ken tucker on Tue, Oct 02, 2012 @ 08:24 AM
Social Customer Relationship Management solutions are rapidly becoming game changers for small and medium sized businesses. Nimble is a solution that allows small businesses to really leverage social media and take it to the next level - social selling. Nimble delivers the ability to have a cost effective, yet powerful social selling platform.
In St. Louis, we're very much a relationship community. Small and medium sized businesses can deepen relationships and engage more effectively with current and potential clients adding social selling to their strategy.
Full disclosure here - Changescape Web, based in St. Louis, MO, is a Nimble Solution Partner. The full Nimble Press Release is below:
Nimble Drives Social Selling and Customer Engagement with Update to its Social Relationship Manager
Adds Social Context to your Contacts including Gmail Widget, foursquare Integration
Santa Monica, CA (Oct. 2, 2012) – Nimble, the world’s leading social relationship manager, is giving social businesses a competitive edge with its latest version of Nimble, by integrating social selling discovery, engagement and collaboration. Nimble was designed entirely with customer engagement in mind and is the first social selling platform that empowers companies to nurture their customers through social listening and engagement, helping them turn their social communities into customers for life.
Nimble enables social contact management by combining contacts with email and other popular social communication platforms - Facebook, Twitter, LinkedIn, Google+, HubSpot, MailChimp and foursquare. Nimble helps businesses drive more revenue by achieving more efficient, effective and authentic engagement with prospects, partners and current customers.
“The core concept of sales hasn’t changed since the beginning of time - it’s just electronic and social now,” said Jon Ferrara, CEO, Nimble. “The power of social is that your customers are telling you about themselves and their needs. Now instead of sales people spending most of their time on non-selling activities like researching customers and data entry, they can spend more time engaging customers. We empower businesses to talk to their hottest prospects, at the best time on the most effective communications channel for each customer.
“On a daily basis, customers tell us they’re buried by contacts, email communications and social conversations. They have great intentions to follow up on business contacts and nurture their social Rolodex, but don’t have the time or proper tools to do it. With improved social selling discovery, Nimble turns contacts from a one-dimensional emails into rich, three-dimensional living and breathing persons.”
What Other People Are Saying
“CRM products need to focus on enabling customer engagement for the line-level business people, who are desperate to connect with their prospects on a more personal level,” said Michael Fauscette, Group Vice President, Software Business Solutions, IDC. “Most legacy CRM platforms are designed for management and do a good job of handling transactions and analytical reporting. But today's business people are in critical need of tools to engage with customers, improve productivity, and to facilitate collaboration within the entire business. Emerging social selling products like Nimble are becoming essential tools to enable social discovery and engagement, and in doing so are bridging the customer connection gap between the marketing and SFA/CRM platforms.”
By taking a relationship-based approach instead of a contact-based approach, businesses everywhere are reaping the benefits of Nimble. “I love the user focus in Nimble and how it’s changed the way we do business,” said Paul Hemlick, President, Statenewslines.com “We moved away from Salesforce.com for this very reason - it wasn’t customer centric.”
More customer successes can be found here: www.nimble.com/customers
What’s New in Nimble
Nimble was designed entirely with customer engagement in mind and is the first social selling platform that empowers companies to nurture their customers through social listening and engagement, helping them turn their social communities into customers for life. Nimble is giving social businesses a competitive edge by integrating social discovery, engagement and collaboration.
Social Contact Discovery
Nimble brings greater insight to every contact. A contact is no longer a flat, static, business-card-like record of contact details, but instead has become a dynamic dashboard of social insight about the contact. Nimble has integrated with foursquare and shows shared connections from Facebook. When it’s confident in a match, Nimble automatically associates Facebook, LinkedIn and Twitter profiles to a contact. Nimble already showed an integrated message history with a contact - whether the exchange happened in email, Twitter, Facebook, or LinkedIn. Now contacts come to life even more with live social streams from across a contact’s networks and your top contacts are identified for authentic engagement on the right channels.
Social Contact Engagement
It can be overwhelming to cut through the noise of online social interactions and find those worth engaging on a deeper level. Nimble looks at the social activity around you and picks out meaningful engagement opportunities with new and existing connections. These opportunities are delivered to your email inbox every morning with our Nimble Daily and include selected social notifications, birthdays, job changes, and upcoming tasks and meetings, as well as all people commenting, “liking,” and “plus-ing” on social streams. Nimble also makes it easier to share with your social networks with a simpler UI and the ability to schedule future posts for optimum impact.
Nimble lays the groundwork for more powerful relationship nurturing by tracking recent communication with each of your contacts. Now last-contacted information is highlighted and sortable. Soon Nimble will automatically remind you when a contact is slipping away and will ensure you stay top-of-mind with your most important contacts. This allows for tracking you and your team’s conversations and updates the log automatically for measurable ROI and relationship density.
Your Nimble contacts now follow you into your most-used app, Gmail, with new Rapportive integration. When you are reading an email from a Nimble contact, or hover your mouse over an email address in a thread, the contact details appear in the Rapportive widget. If the contact can’t be found, you can easily import into Nimble with a single action. Plus it’s easier to import large amounts of contacts, track your notes on each contact, and find your contacts with advanced search on custom fields. Now, you can see people who are in your database, while adding valuable contacts to Nimble for additional engagement opportunities.
Social Contact Collaboration
Tasks are a powerful tool for team productivity because they can be easily linked to contacts and deals. Now with task notifications, teams are more effective with Nimble. Notifications find you in your inbox, and soon in the web application as well, and inform you when a team member assigns, reassigns, comments on, or completes a task and when it’s overdue. Now, team members are more effective than ever with internal collaboration with everything on one page and no more missed opportunities with social streams.
Product Information, Pricing & Availability
Additional information on Nimble can be found in the “What’s New in Nimble” as well as screen shots and customer success stories on our web site. Nimble is free for standalone personal users. Business and multi-users can sign up for Nimble at $15 per user per month. Nimble is available online at www.nimble.com or via our network of solution partners worldwide.
About Nimble
Nimble was founded in 2009 to help businesses transform their social conversations and communities into business opportunities. Nimble opens a whole new channel for companies to engage customers in a two-way dialogue, combining the power of traditional CRM, classic contact management and social media into its simple affordable web-based solution.
Nimble has recently surpassed 45,000 registered users with over 1,000 paying companies. “Our touch-less freemium SaaS model is clearly working, says Jon Ferrara, with a website visitor to Nimble trial conversion of over 8% and a Nimble business trial to paid conversion at over 16%. Nimble has seen phenomenal global growth in its VAR partner channel, having signed up more than 240 resellers worldwide, 50% of which are outside the United States.
In the past year, Nimble has won PC Magazine “Editors' Choice”, DEMO’s “DEMO God” recognition, Gartner‘s “Cool Vendor” for Social Software and Collaboration, Red Herring Top 100 Global Finalist, “Company to Watch” on Paul Greenberg's “2011 CRM Watch List” & “2012 CRM Watch List” published by ZDNet. In addition, Nimble was recently recognized in Entrepreneur‘s annual “100 Brilliant Companies” and “OnDemand Top 25 Private Companies To Watch List.”
Located in Santa Monica, Nimble is in the heart of the Southern California tech community. For more information, please email info@nimble.com, or visit www.nimble.com Nimble can also be found on Facebook, Twitter, LinkedIn and YouTube.
Media contact: Brenda Christensen (818) 307-9942 Skype: brenda-christensen - brenda@nimble.com
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Posted by ken tucker on Fri, Sep 07, 2012 @ 06:04 PM
Changescape Web has announced their solution partnership with Nimble. Nimble is a Social Business Platform that combines relationship management and social engagement into an affordable web-based solution. It integrates LinkedIn, Facebook, Twitter, Google, email contacts and conversations into one seamless, intuitive environment, empowering small businesses in today’s socially connected world to attract and retain the right customers.
Created by Jon Ferrara, the founder of GoldMine, a pioneering SFA/CRM product, Nimble is the only solution on the market that integrates the “4 Cs” -- contacts, calendar, communications and collaboration -- to enable professionals to effectively manage the way they see, hear and connect with their company's most important asset: their business contacts.
“The problem today is our contacts and our communications are in too many places,” said Jon Ferrara, CEO of Nimble. “Between IM, text messaging, LinkedIn, Facebook, Twitter, Skype and email, we can't keep track of it all. Trying to manage all of this in eight different tabs on your browser isn't the solution. We created Nimble to solve our own needs and we’re bringing it to the world to help small businesses solve theirs.”
Ken Tucker, Inbound Marketing Expert at Changescape Web states, “We are excited to announce this new solution partnership with Nimble. We are pleased to offer our customers Nimble which unifies email, calendar and social channels in one application. This will allow our customers to easily see all of the communications made with their contacts no matter where the conversations took place.”
Nimble is the next evolution in relationship management – a social relationship manager that makes it fun and easy to nurture personal and business relationships.
About Changescape Web
At Changescape Web, our goal is to build systems for your organization that will analyze your customers and opportunities, and help your company be more efficiently by examining your current business, sales, marketing, and customer service processes. For more information, please visit our website at www.changescapeweb.com or call us at 636-947-6200. You can also join us socially on Twitter @changescape, on Facebook at www.facebook.com/Changescape, or on LinkedIn at www.linkedin.com/in/kentuckerweb.
About Nimble
Nimble was founded in 2009 to help small businesses transform their communities into business opportunities. Nimble opens a whole new channel for businesses to engage customers in two-way dialogue, leveraging the power of traditional CRM and social media with its web-based social business platform, Nimble. Located in Santa Monica, Nimble is in the heart of the Southern California tech community. Please join the conversation on Nimble’s Facebook page at www.facebook.com/nimble, LinkedIn and on Twitter @nimble.
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Posted by ken tucker on Wed, Jul 04, 2012 @ 10:35 AM
Ken Tucker of Changescape Web attended the Social Media Success Summit 2012 presented by the Social Media Examiner this fall. Upon completion of the summit, Mr. Tucker took the certification exam and passed, receiving his Social Media Success Summit 2012 Certificate.
Changescape invests in our people to stay up to date with the fast changing webscape and how to leverage those changes for small and medium sized businesses in St. Louis, St. Charles, and mid-Missouri.
Changescape personnel have attended the 140: The Twitter Conference LA, the 2010 Online Marketing Conference, the Social Media Success Summits in 2010, 2011, and 2012, the Blogging Success Summit 2011, and the Facebook Success Summits in 2010 and 2011, the HubSpot Users Group 2010, and the Inbound Marketing Conference in 2010.
Social Media Success Summit 2012 was an live online conference that will empowers participants to use social media to gain more exposure, increase traffic, cultivate loyal fans and grow their businesses. The world's leading social media gurus participated.
Presenters included 27 experts, including Jeremiah Owyang (Altimeter Group), Chris Brogan (author, Google+ for Business),Mari Smith (co-author, Facebook Marketing), Brian Solis (author,Engage), Jay Baer (co-author, The Now Revolution), Jason Falls (co-author, No Bullshit Social Media), Scott Monty (Ford), Frank Eliason (author, @YourService), Michael Stelzner(author, Launch), Mark Schaefer(author, The Tao of Twitter), Dave Kerpen (author, Likeable Social Media),Jesse Stay (author, Google+ for Dummies), C.C. Chapman (co-author,Content Rules), Kipp Bodnar (co-author, The B2B Social Media Book), Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies) and experts from LinkedIn, Dell, Ford,Citigroup and Citrix—just to mention a few!
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Posted by ken tucker on Sat, Jan 07, 2012 @ 09:29 AM
"Internet Marketing" – Your Website is just the tip of the iceberg. To build an effective internet marketing strategy you have to make sure you market your website. This session will focus on how to use search engine optimization (SEO), social media, content marketing, and online public relations to drive traffic to your website, generate leads, and turn leads into customers.
Important topics covered in this session include:
• creating great content, optimizing it and promoting it to generate traffic and expand reach (blogging, SEO, Social Media)
• creating calls to action, landing pages, and offers to turn site visitors into leads
• nurturing leads through continual content creation (blogs, social media, premium content such as offers webinars and videos) and email marketing
• measuring and analyzing website performance and implementing improvements
Presenter: Ken Tucker, Owner of Changescape Web
Working Women's Survival Show Seminar Schedule
Friday February 24, 2012 - 2:00 PM-2:30 PM
St. Charles Convention Center, St. Charles MO
The St. Charles Convention Center is located off Interstate 70 at the 5th Street exit on the Corner of Veterans Memorial Highway and Fairgrounds Rd.
Ken Tucker is founder of Changescape Web. Ken is also an Inbound Marketing Certified Professional, and is an Adjunct Professor at the St. Charles Community College. He teaches Social Media Marketing for the Web. Ken currently serves as Co-Chair of the St. Charles County Chambers of Commerce Technology Committee and is on the Board of Directors for the Cottleville-Weldon Spring Chamber. Ken is also a member of the St. Charles and the St. Peters Chambers. He was selected as the 2009 St. Charles Chamber Champion.
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Posted by ken tucker on Mon, Dec 05, 2011 @ 04:09 PM
Ken Tucker of Changescape Web is teaching the "Social Media Marketing for the Web" class (CPM-230) at the St. Charles Community College for the third time.
The spring 2012 semester class will be offered on Monday nights from 7-10pm. The class covers social media strategy, inbound marketing, search engine optimization, blogging with WordPress, Facebook, Twitter, LinkedIn, YouTube, Twitter, Fourquare, Yelp, and Google+.
Each class has a class project where students support local non-profits by helping them develop a social media strategy and content calendar and to establish an effective presence on each of the major social networks relelvant to the non-profit.
For pricing and to register for the 3 hour college credit class CPM 230 - Social Media Marketing for the Web, visit the St. Charles Community College Website.
Interested finding out about other social media marketing classes offered by Changescape Web in the St. Louis and St. Charles Missouri area?
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Posted by ken tucker on Fri, Dec 02, 2011 @ 03:35 PM
Ken Tucker of Changescape Web attended the Facebook Success Summit 2011 presented by the Social Media Examiner this fall. Upon completion of the summit, Mr. Tucker took the certification exam and passed, receiving his Facebook Success Summit 2011 Certificate.
Changescape invests in our people to stay up to date with the fast changing webscape and how to leverage those changes for small and medium sized businesses in St. Louis, St. Charles, and mid-Missouri.
Changescape personnel have attended the Social Media Success Summits in 2010 and 2011, the Blogging Success Summit 2011, and the Facebook Success Summits in 2010 and 2011.
Facebook Success Summit 2011 is a live online conference that will empower you to use Facebook to better engage customers (and prospects), gain more exposure and grow your business. The world's leading Facebook pros will show you how.
Presenters included 19 experts, including Guy Kawasaki (author, Enchantment), Mari Smith (co-author, Facebook Marketing), Dave Kerpen (author, Likeable Social Media), Paul Dunay (co-author, Facebook Marketing for Dummies), Jesse Stay (author, Facebook Application Development for Dummies), Robert Scoble (co-author, Naked Conversations), Michael Stelzner (founder, Social Media Examiner), Jay Baer (co-author, The Now Revolution), Chris Treadaway (co-author, Facebook Marketing), Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies), Andrea Vahl (co-author, Facebook Marketing All-In-One for Dummies) and experts from Intel, PETCO, Applebees and Intuit—just to mention a few
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Posted by ken tucker on Mon, Aug 01, 2011 @ 03:16 PM
Ken Tucker of Changescape Web attended the Social Media Success Summit 2011 presented by the Social Media Examiner this summer. Upon completion of the summit, Mr. Tucker took the certification exam and passed, receiving his Social Media Success Summit 2011 Certificate.
Changescape invests in our people to stay up to date with the fast changing webscape and how to leverage those changes for small and medium sized businesses in St. Louis, St. Charles, and mid-Missouri.
Changescape personnel have attended the Social Media Success Summits in 2010 and 2011, the Blogging Success Summit 2011, and the Facebook Success Summits in 2010 and 2011.
The Social Media Success Summit 2011 is a live online conference that will empower you to use social media to gain more exposure, increase traffic, better engage customers (and prospects) and grow your business. The world's leading social media gurus will show you how.
Presenters included 24 experts, including Jeremiah Owyang (Altimeter Group), Guy Kawasaki (author, Enchantment), Brian Solis (author, Engage), Frank Eliason (Citigroup), Mari Smith (co-author, Facebook Marketing), Erik Qualman (author, Socialnomics), Michael Stelzner (founder, Social Media Examiner), Dan Zarrella (author, The Social Media Marketing Book), Andy Sernovitz (author, Word of Mouth Marketing), David Meerman Scott (author, Real-Time Marketing & PR); experts from Verizon, Intel, Boeing, Cisco, Timex; plus Jay Baer (co-author, The Now Revolution), Hollis Thomases (author, Twitter Marketing), Steve Garfield (author, Get Seen), Mario Sundar (LinkedIn), and Ann Handley (MarketingProfs)—just to mention a few.
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Posted by ken tucker on Fri, Jun 24, 2011 @ 09:28 AM
Changescape Web and Bogey Hills Country Club have organized a Meetup in St. Charles MO for Social Media Day 2011. Here's your chance to meet with friends, fans, followers, subscribers and connections in person.
We welcome social media fans from across the St. Charles and St. Louis metro areas!
Join us Thursday June 30 from 7-8:30 pm at Bogey Hills Country Club at 1120 Country Club Road, St. Charles MO 63303
Register on our St. Charles Social Media Day 2011 Facebook Event page or our Meetup page
Please help us promote this event by sharing it across your social networks. We look forward to seeing you live and in person!
As an added bonus, check in on Foursquare at the event and get 50% off of a Social Membership at Bogey Hills for the rest of 2011 (day of event only, must present offer to Denny Walters or Ken Tucker).
Message from Mashable:
We’re thrilled to announce our second annual Social Media Day. The global event is a celebration of the technological advancements that enable everyone to connect with real-time information, communicate from miles apart and have their voices be heard. We invite you to celebrate by socializing with your online community offline!
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Posted by ken tucker on Mon, May 09, 2011 @ 09:01 AM
Fifth Third Bank locations in St. Louis and Changescape Web have teamed together to provide a free seminar on social media for businesses.
Social Media is all the rage for 2011. Facebook, LinkedIn, YouTube, Twitter, Foursquare, Blogs – which ones are right for your business? While the accounts can be easy to set up, are you using them effectively?
Whether you’re new to social media, or have been using it for a while, one thing is certain – Social Media can dramatically help-or hurt-your business.
Fifth Third Bank presents:
How to use Social Media to Your Advantage
Monday May 23, 6 pm
St. Charles City-County Library
Middendorf-Kredell Branch
2750 Highway K
O’Fallon, MO 63368-7859
During this seminar, you will learn how to create a strong social media strategy that leads to increased brand strength and sales:
- Why is Social Media Important?
- Different strategies for using top tools like LinkedIn, Facebook, Blogs, YouTube, Foursquare and Twitter
- What Social Media Sites should I be using?
- Improving Social Media Reach
Let Social Media work for your business.
This live, one-hour seminar is FREE!
Networking begins at 6 pm. Seminar begins at 6:30 pm. Seating is Limited. Reserve You Spot Now!
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Posted by ken tucker on Mon, Apr 11, 2011 @ 01:19 PM
Join Changescape Web and the St. Charles Chamber of Commenrce for our monthly Social Media Seminar for April - focusing totally on the new and exciting world of Location Based Social Media sites.
Imagine having your customers share their experiences with their friends on Facebook! Whenever they come to your place of business, they can check-in to tell their friends where they are, review products or services, or get a deal.
Why is this important? Customers are creating content and promoting your business for you. Additionally, many consumers are turning to their social networks for recommendations.
Many businesses want to take advantage of Social Media for marketing purposes, but struggle with the ability to build a Fan base, and to find the time to post meaningful and valuable content.
Location Based Social Media, with sites like FourSquare, Yelp and Facebook Places have grown dramatically in last 12-18 months. This seminar will discuss what Location Based Social Media sites to consider and how to make them work for your business.
The Location Based Social Media Lunch & Learn will take place at the St. Charles Chamber of Commerce on Tuesday, April 19th from 11 am to 1 pm, with lunch provided. Available only to members, those who register by 5 pm on April 15th will receive the registration price of $20. Late registrations will be charged $30.
To register, please contact the St. Charles Chamber Office at (636) 946-0633.
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